LATAM payment provider allpago has launched a new global brand identity and fully interactive website.
The upgrade comes after increased demand for its services and products say the company. It also includes a new corporate tagline, ‘accepts payments in Latin America’ which translates allpago’s vision of providing an integrated, seamless and transparent payment experience in Latin America.
The rebranding exercise aims to showcase allpago’s innovative payment solutions for international merchants and payment providers who are interested in LATAM. The company believes that the new look reflects the innovative and enthusiastic spirit of allpago, but also maintains its high quality standards in order to maintain transparency across all of its activities.
The new site has been designed to offer a more user-friendly experience, allowing users to access the content and unique insights on the markets in an easy and intuitive way. allpago’s new research centre also aims to become the main source for facts and figures on the Latin American e-Commerce and online payments landscape.
allpago’s CEO Philipp Bock said: “We are excited to announce the introduction of our new corporate brand that represents the success we have achieved as a company and that reflects our vision, personality and passion for the Latin American region. The refreshed logo also better represents the direction the organization is going towards – becoming the first brand that crosses the minds of merchants and partners when talking about payments in Latin America.”